Erin Schultze Photography || Rebranding

FINALLY!! Y’ALL, I CANNOT CONTAIN MY EXCITEMENT ANYMORE. After a few months of hard work, I am so excited to announce that Erin Schultze Photography officially has a new Brand Identity, logo, and Social Media Platform (AHHHH A WEBSITE).  With a degree in Marketing, I know the importance and the need to establish a strong brand identity and logo. For a logo and brand communicate so much about you and your company.

The process of rebranding began with a lot of thought, brainstorming, and prayer. I wanted my brand to communicate my creativity, and who I am. I knew what I wanted, but I had no idea where to begin. With the help of Graphic Designer, Heather Hefner we were able to create exactly what I was looking for.

Let me begin by saying Heather is fantastic and very talented. I went to her with a list of different things I liked/things that described me. After our first meeting Heather came by with several different options for the main logo… and needless to say I loved all three and decided to incorporate all of them.  I never imagined her taking the mile long list and condensing it into a brand/logo that described me so well. She captured every aspect and I couldn’t be happier. Below is my brand board which Heather created to give you a better look at Erin Schultze Photography new branding. 


So, what did you think?? If you know me, you know my brand fits me perfectly. Thank you for stopping by and I hope to see you with every new blog post! Also, head over to the about page to learn more about me and why I love photography. 

STAY TUNED FOR MORE BLOG POST COMING SOON!! 

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May 25, 2015

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